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Matter of Type

Matter of type is my major design project, born out of a need to address the lack of opportunity to specialise in the field of type...
  • Strategy

    Branding, UX/UI Strategy, Digital solutions, Content

  • Design

    UI/UX Design, Illustration, Photography, Video, Typography

  • Tools

    Adobe Photoshop, Illustrator, Premier Pro, Glyphs, HTML & CSS, WordPress

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Burrow Studio

A collaborative project with a team of design students rebranding Western Sydney University’s Design studio, formerly known as the Rabbit Hole. Project objectives were: To establish...
  • Strategy

    Brand identity, Web development, Social media strategy

  • Design

    Art Direction, UI/UX Design, Brand Concept, Photography, Illustration

  • Tools

    Adobe Photoshop & Illustrator, HTML & CSS, WordPress

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Home

A self-reflective journey down a memory lane led me to write and illustrate a rhymed fable, a story of cherishing once home beyond the hedgehog’s burrow...
  • Strategy

    Communication, Content

  • Design

    Copywriting, Illustration, Art Direction

  • Tools

    Adobe Fresco, Illustrator, InDesign

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My Power

My Power is Dyslexia Awareness Foundation. It tells a different story about dyslexia. One that is not all about disability and disadvantages. There is power to...
  • Strategy

    Design research, Brand strategy, Social Media Strategy

  • Design

    Concept development, Copywriting, Storyboard

  • Tools

    Adobe Illustrator, Photoshop, After Effects

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The Iron Lady

The Iron Lady concept was a response to the question ‘Feminism matters to whom?’ Many people associate the word feminism with negativity and what once was...
  • Strategy

    Social Media Strategy, Communication, Content

  • Design

    Illustration, Publication

  • Tools

    Adobe Illustrator, Adobe InDesign

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Ružica

Ružica literally translates to “Little Rose”, named after the very shape of bread this packaging was produced for. It tells a story of home, family, culture...
  • Strategy

    Brand strategy, Content, Communication

  • Design

    Custom typography, Illustration, Die line, Print & Die cutting

  • Tools

    Adobe Illustrator, Photoshop, Photography

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Balanced Dogs

Balanced Dogs is professional veterinary acupuncturist & canine myofunctional therapist, a start up business with the need of brand development from the ground up. Over the...
  • Strategy

    Brand Strategy, UX Strategy, Social media marketing

  • Design

    E-Commerce, Print, POS, Garments

  • Tools

    Adobe Illustrator, Photoshop, CSS&HTML, Joomla

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Deco Rug

DecoRug is an Australian household name in rug retail, which has grown from humble beginnings to be widely recognised as a market leader within the Industry...
  • Strategy

    In-House design contract

  • Design

    Catalogues, Magazine spreads, Rug design artwork production, Photo retouching

  • Tools

    Adobe Illustrator, Photoshop, InDesign

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RAK

RAK is one of the largest ceramics brands in the world specialising in ceramic and gres porcelain wall, floor, countertop tiles and sanitaryware. I was contracted...
  • Strategy

    UX Strategy, In-house design contract

  • Design

    Marketing collateral, E-commerce, Web maintenance

  • Tools

    Adobe Illustrator, Photoshop, HTML & CSS, PHP, Joomla

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High Street Cotton Jeans

High Street Cotton Jean is a game developed under a social issue topic. It aims to attract young people from first world countries and lure them...
  • Strategy

    UI/UX Strategy

  • Design

    Game development, Illustration, Animation

  • Tools

    Adobe Illustrator, Adobe Animate

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